Robots are everywhere these days. There are probably like six of them talking to you right now. Maybe they aren’t here in body – all laser eyes and wiring for…
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Consumers are bombarded with marketing messages daily. Emails get deleted, and social media ads are easily scrolled past. Physical direct mail, however, offers a more personal touch. It's tangible, unexpected,…
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The problem? Most companies don’t have an easy way to gather and broadcast this kind of client info. A structured system for collecting client celebrations ensures your testimonials are always…
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Proven Tactics to Up Your Email Marketing Building a strong email list is crucial for any business looking to connect with customers and drive sales. Email, after all, is a…
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Loyalty cards fill wallets, inboxes overflow with promotional emails, and social media feeds are flooded with enticing offers. So, how do you cut through the noise and forge authentic connections…
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If you’ve ever put together a marketing plan, you know there’s a lot to consider. (That’s why we wrote The 19-Minute Marketing Plan, as a way to help break down planning…
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Referrals are like golden tickets in your industry. A network of referrers not only brings in new customers, but also comes with a built-in trust factor, making it easier to…
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In today's digital landscape, a successful marketing strategy requires more than just throwing emails, SEO and spaghetti at the wall and hoping it all sticks. To truly connect with your…
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The marketing landscape is a whirlwind, constantly evolving and demanding adaptation. For small businesses, keeping up can feel like running a marathon in a hurricane. But don’t worry, we've got…
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Think of your brand as a bridge between you and your audience. A well-built bridge is sturdy and leads people exactly where they want to go. A flimsy, rickety bridge?…
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