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Referrals are the gold standard for any real estate agent. They represent not just new business, but the ultimate validation – a satisfied client recommending your services. But how do you ask for referrals effectively, without coming across as pushy or salesy? 

Here’s the key: focus on building real, personal connections. By consistently exceeding expectations, providing clear communication, and going the extra mile, you’ll cultivate a foundation of trust that makes referrals a natural next step. 

Three Tips When Asking for Referrals: 

  • Personalize Your Approach: A generic request likely won’t resonate. Tailor your message to each client, highlighting the specific value you brought to their experience. 
  • Express Gratitude: A genuine thank you goes a long way. Acknowledge your client’s trust and express your appreciation for their business. 
  • Timing is Everything: Don’t jump the gun. The ideal time to ask for referrals is right after a successful closing or when a client expresses their delight with your services. Strike while the iron’s hot – their positive experience is fresh in their minds. 
Click here to download 12 templates you can use to get those referrals rolling!
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